[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"episode-5":3},{"article_content":4,"chapters":5,"content_preview":5,"cover_url":6,"create_time":7,"creator_id":8,"creator_name":9,"credits_price":10,"duration":11,"episode_number":5,"favorite_count":10,"favorite_id":5,"guid":12,"id":13,"is_favorited":14,"is_liked":14,"is_paid":14,"like_count":10,"like_id":5,"play_count":10,"play_progress":10,"podcast_cover_url":15,"podcast_id":8,"podcast_name":16,"purchase_count":10,"queue":17,"quote":5,"quote_source":5,"tags":116,"title":19},"\n                    \u003Cp style=\"color:#333333;font-weight:normal;font-size:16px;line-height:30px;font-family:Helvetica,Arial,sans-serif;hyphens:auto;text-align:justify;\" data-flag=\"normal\">今年上半年，欧莱雅洗发护发产品的销售额，同比增长超过 15%，增速超越了香水香氛以及彩妆、护肤等传统品类，领跑整个集团。雅诗兰黛等消费品公司也都在拓展和头发有关的业务。洗发水、护发素已经卖了几十年，为什么当下这门生意又成了各家巨头押注的重点？本期轻解读就与之相关 [06:05]。你最近在洗发护发产品上的支出有明显增加吗？基础的洗发水护发素之外，你会对什么样的产品心动呢？在评论区和我们一起聊聊吧。\u003C\u002Fp>\u003Cspan>\u003Cbr>\u003C\u002Fspan>\u003Cp style=\"color:#333333;font-weight:normal;font-size:16px;line-height:30px;font-family:Helvetica,Arial,sans-serif;hyphens:auto;text-align:justify;\" data-flag=\"normal\">本期还有关于拼多多、沃尔玛、Shein 和利物浦的新动态 [01:45]，欢迎收听！\u003C\u002Fp>\u003Cspan>\u003Cbr>\u003C\u002Fspan>\u003Cp style=\"color:#333333;font-weight:normal;font-size:16px;line-height:30px;font-family:Helvetica,Arial,sans-serif;hyphens:auto;text-align:justify;\" data-flag=\"normal\">\u003Cstrong style=\"color:#FC5832;word-break:break-all;font-family:Helvetica,Arial,sans-serif;font-weight: normal;\">主播\u003C\u002Fstrong>\u003C\u002Fp>\u003Cp style=\"color:#333333;font-weight:normal;font-size:16px;line-height:30px;font-family:Helvetica,Arial,sans-serif;hyphens:auto;text-align:justify;\" data-flag=\"normal\">Mengyi\u003C\u002Fp>\u003Cspan>\u003Cbr>\u003C\u002Fspan>\u003Cp style=\"color:#333333;font-weight:normal;font-size:16px;line-height:30px;font-family:Helvetica,Arial,sans-serif;hyphens:auto;text-align:justify;\" data-flag=\"normal\">\u003Cstrong style=\"color:#FC5832;word-break:break-all;font-family:Helvetica,Arial,sans-serif;font-weight: normal;\">幕后制作\u003C\u002Fstrong>\u003C\u002Fp>\u003Cp style=\"color:#333333;font-weight:normal;font-size:16px;line-height:30px;font-family:Helvetica,Arial,sans-serif;hyphens:auto;text-align:justify;\" data-flag=\"normal\">监制：Zelin、Stella\u003C\u002Fp>\u003Cp style=\"color:#333333;font-weight:normal;font-size:16px;line-height:30px;font-family:Helvetica,Arial,sans-serif;hyphens:auto;text-align:justify;\" data-flag=\"normal\">运营：George\u003C\u002Fp>\u003Cp style=\"color:#333333;font-weight:normal;font-size:16px;line-height:30px;font-family:Helvetica,Arial,sans-serif;hyphens:auto;text-align:justify;\" data-flag=\"normal\">声音设计：沁茗、明圣\u003C\u002Fp>\u003Cp style=\"color:#333333;font-weight:normal;font-size:16px;line-height:30px;font-family:Helvetica,Arial,sans-serif;hyphens:auto;text-align:justify;\" data-flag=\"normal\">封面设计：饭团\u003C\u002Fp>\u003Cp style=\"color:#333333;font-weight:normal;font-size:16px;line-height:30px;font-family:Helvetica,Arial,sans-serif;hyphens:auto;text-align:justify;\" data-flag=\"normal\">营销内容策划：beibei\u003C\u002Fp>\u003Cp style=\"color:#333333;font-weight:normal;font-size:16px;line-height:30px;font-family:Helvetica,Arial,sans-serif;hyphens:auto;text-align:justify;\" data-flag=\"normal\">商业内容策划：茹雪、幸倍\u003C\u002Fp>\u003Cp style=\"color:#333333;font-weight:normal;font-size:16px;line-height:30px;font-family:Helvetica,Arial,sans-serif;hyphens:auto;text-align:justify;\" data-flag=\"normal\">声动活泼商业化小队：新新、秋杰、琳琳、迪卡\u003C\u002Fp>\u003Cbr>\u003Cp data-flag=\"normal\" style=\"color:#333333;font-weight:normal;font-size:16px;line-height:30px;font-family:Helvetica,Arial,sans-serif;hyphens:auto;text-align:justify;\">商务合作：声动早咖啡等节目商业合作持续招募中，或者发送邮件至 business@shengfm.cn联系我们；\u003C\u002Fp>\u003Cp data-flag=\"normal\" style=\"font-size:16px;line-height:30px;font-family:Helvetica, Arial, sans-serif;color:#333333;word-break:break-all;font-weight:normal;\">加入我们：声动活泼目前开放内容监制、商业发展等全职岗位，还在招聘内容实习生等，工作地点北京东城区，详细岗位信息\u003C\u002Fp>\u003Cp data-flag=\"normal\" style=\"font-size:16px;line-height:30px;font-family:Helvetica, Arial, sans-serif;color:#333333;word-break:break-all;font-weight:normal;\">与申请方式，请点击链接（https:\u002F\u002Feg76rdcl6g.feishu.cn\u002Fdocx\u002FXO6bd12aGoI4j0xmAMoc4vS7nBh）；\u003C\u002Fp>\u003Cp data-flag=\"normal\" style=\"font-size:16px;line-height:30px;font-family:Helvetica, Arial, sans-serif;color:#333333;word-break:break-all;font-weight:normal;\">听众投稿：如果你了解身边日常现象的背后原因，欢迎投稿（https:\u002F\u002Feg76rdcl6g.feishu.cn\u002Fshare\u002Fbase\u002FshrcnC0wcqYPkxOmHcS2lvonmOh），你的发现可能出现在节目中；\u003C\u002Fp>\u003Cp data-flag=\"normal\" style=\"font-size:16px;line-height:30px;font-family:Helvetica, Arial, sans-serif;color:#333333;word-break:break-all;font-weight:normal;\">加入听友群：节目专属听友群开放中，群内定期开展社群专属活动。扫码添加声小音企业微信�并发送「早咖啡」，拉你入群。\u003C\u002Fp>\u003Cspan>\u003Cbr>\u003C\u002Fspan>\u003Cspan>\u003Cbr>\u003C\u002Fspan>\u003Cp data-flag=\"normal\" style=\"color:#333333;font-weight:normal;font-size:16px;line-height:30px;font-family:Helvetica,Arial,sans-serif;hyphens:auto;text-align:justify;\">\u003Cimg data-key=\"0\" src=\"https:\u002F\u002Fimagev2.xmcdn.com\u002Fstorages\u002F890a-audiofreehighqps\u002F29\u002FBC\u002FGKwRIJIONTxtAAWuMwS60OuC.png!op_type=4&device_type=ios&upload_type=attachment&name=mobile_large\" alt=\"\" data-origin=\"https:\u002F\u002Fimagev2.xmcdn.com\u002Fstorages\u002F890a-audiofreehighqps\u002F29\u002FBC\u002FGKwRIJIONTxtAAWuMwS60OuC.png?op_type=0\" data-large=\"https:\u002F\u002Fimagev2.xmcdn.com\u002Fstorages\u002F890a-audiofreehighqps\u002F29\u002FBC\u002FGKwRIJIONTxtAAWuMwS60OuC.png!op_type=4&device_type=ios&upload_type=attachment&name=mobile_large\" data-large-width=\"750\" data-large-height=\"278.90625\" data-preview=\"https:\u002F\u002Fimagev2.xmcdn.com\u002Fstorages\u002F890a-audiofreehighqps\u002F29\u002FBC\u002FGKwRIJIONTxtAAWuMwS60OuC.png!op_type=4&device_type=ios&upload_type=attachment&name=mobile_small\" data-preview-width=\"140\" data-preview-height=\"52.0625\">\u003Cbr>\u003C\u002Fp>\u003Cp data-flag=\"normal\" style=\"color:#333333;font-weight:normal;font-size:16px;line-height:30px;font-family:Helvetica,Arial,sans-serif;hyphens:auto;text-align:justify;\">「用声音碰撞世界」，声动活泼致力于为人们提供源源不断的思考养料。\u003C\u002Fp>\u003Cp data-flag=\"normal\" style=\"color:#333333;font-weight:normal;font-size:16px;line-height:30px;font-family:Helvetica,Arial,sans-serif;hyphens:auto;text-align:justify;\">- 我们还有这些播客：声东击西、What's Next｜科技早知道、商业WHY酱、跳进兔子洞&跳进兔子洞第三季、吃喝玩乐了不起、不止金钱、泡腾 VC、反潮流俱乐部\u003C\u002Fp>\u003Cp data-flag=\"normal\" style=\"color:#333333;font-weight:normal;font-size:16px;line-height:30px;font-family:Helvetica,Arial,sans-serif;hyphens:auto;text-align:justify;\">- 如果你喜欢我们的节目，欢迎打赏支持，或把我们的节目推荐给朋友\u003C\u002Fp>\u003Cp data-flag=\"normal\" style=\"color:#333333;font-weight:normal;font-size:16px;line-height:30px;font-family:Helvetica,Arial,sans-serif;hyphens:auto;text-align:justify;\">- 本节目音频内容及文字版权归声动活泼所有，未经授权不得用于 AI 模型训练等用途\u003C\u002Fp>\n                ",null,"https:\u002F\u002Ffdfs.xmcdn.com\u002Fstorages\u002F0983-audiofreehighqps\u002FD4\u002F1A\u002FGMCoOScJrkz2AAeCmQKsjYjP.jpeg","2026-08-18T12:43:45+08:00",1,"system",0,897,"b1462570f52f491786a1912b194e5d36",5,false,"https:\u002F\u002Fis1-ssl.mzstatic.com\u002Fimage\u002Fthumb\u002FPodcasts112\u002Fv4\u002Fa9\u002F7f\u002F7a\u002Fa97f7a8f-4451-05bc-bacc-637773b1b06a\u002Fmza_16067595309054880476.png\u002F600x600bb.jpg","声动早咖啡",[18,20,25,30,36,41,46,51,56,61,66,72,77,82,87,92,98,104,110],{"cover_url":6,"create_time":7,"credits_price":10,"duration":11,"episode_number":5,"favorite_count":10,"guid":12,"id":13,"is_paid":14,"like_count":10,"play_count":10,"podcast_cover_url":15,"podcast_id":8,"podcast_name":16,"title":19},"美妆巨头集体盯上头发，洗护生意为何又热起来？",{"cover_url":6,"create_time":7,"credits_price":10,"duration":21,"episode_number":5,"favorite_count":10,"guid":22,"id":23,"is_paid":14,"like_count":10,"play_count":10,"podcast_cover_url":15,"podcast_id":8,"podcast_name":16,"title":24},602,"57720274aac74c729e1e189f1da0db79",6,"中国消费者带动拉夫劳伦增长，东航优化机票退改签政策",{"cover_url":6,"create_time":7,"credits_price":10,"duration":26,"episode_number":5,"favorite_count":10,"guid":27,"id":28,"is_paid":14,"like_count":10,"play_count":10,"podcast_cover_url":15,"podcast_id":8,"podcast_name":16,"title":29},953,"b9170f107b49418bbac2fc537124e403",7,"巴黎水和圣培露还能赚钱，雀巢为何要剥离水业务？",{"cover_url":6,"create_time":31,"credits_price":10,"duration":32,"episode_number":5,"favorite_count":10,"guid":33,"id":34,"is_paid":14,"like_count":10,"play_count":10,"podcast_cover_url":15,"podcast_id":8,"podcast_name":16,"title":35},"2026-08-18T12:43:46+08:00",882,"e3a1492f18c54519b7dcae4e26a85c64",8,"咖啡豆｜「和牛自由」成自助餐厅卖点，贵价光环从何而来？",{"cover_url":6,"create_time":31,"credits_price":10,"duration":37,"episode_number":5,"favorite_count":10,"guid":38,"id":39,"is_paid":14,"like_count":10,"play_count":10,"podcast_cover_url":15,"podcast_id":8,"podcast_name":16,"title":40},620,"705ca2e7eb89487393c2694cf6693c88",9,"服装品牌 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模型爆发价格战",{"cover_url":6,"create_time":31,"credits_price":10,"duration":52,"episode_number":5,"favorite_count":10,"guid":53,"id":54,"is_paid":14,"like_count":10,"play_count":10,"podcast_cover_url":15,"podcast_id":8,"podcast_name":16,"title":55},1038,"de0b0cce8c17409088f3bd158c10be84",12,"卖香皂起家的百年花王，为什么成了半导体制造的关键企业？",{"cover_url":6,"create_time":31,"credits_price":10,"duration":57,"episode_number":5,"favorite_count":10,"guid":58,"id":59,"is_paid":14,"like_count":10,"play_count":10,"podcast_cover_url":15,"podcast_id":8,"podcast_name":16,"title":60},869,"275f9f31faed4a6cb1e1c0180a83ff8b",13,"咖啡豆｜高达机甲模型店加速落地，古早 IP 如何撑起门店生意？",{"cover_url":6,"create_time":31,"credits_price":10,"duration":62,"episode_number":5,"favorite_count":10,"guid":63,"id":64,"is_paid":14,"like_count":10,"play_count":10,"podcast_cover_url":15,"podcast_id":8,"podcast_name":16,"title":65},649,"71039735b0dd4a2fae39cb930cd56c04",14,"国际足联想出售「世界杯股权」，存储巨头 SK 海力士业绩不及预期",{"cover_url":6,"create_time":67,"credits_price":10,"duration":68,"episode_number":5,"favorite_count":10,"guid":69,"id":70,"is_paid":14,"like_count":10,"play_count":10,"podcast_cover_url":15,"podcast_id":8,"podcast_name":16,"title":71},"2026-08-18T12:43:47+08:00",861,"14b213c5d5c5463aa4be912c8145435c",15,"走大众路线的迪卡侬，为何要投资高端折叠自行车小布？",{"cover_url":6,"create_time":67,"credits_price":10,"duration":73,"episode_number":5,"favorite_count":10,"guid":74,"id":75,"is_paid":14,"like_count":10,"play_count":10,"podcast_cover_url":15,"podcast_id":8,"podcast_name":16,"title":76},600,"a6d158be17be4d4190360f86e1d22024",16,"厦门法院辟谣 LV 诉讼案，巴西进口牛肉可能加征关税",{"cover_url":6,"create_time":67,"credits_price":10,"duration":78,"episode_number":5,"favorite_count":10,"guid":79,"id":80,"is_paid":14,"like_count":10,"play_count":10,"podcast_cover_url":15,"podcast_id":8,"podcast_name":16,"title":81},1120,"7a53bc97614244d4a5359d8174e9ed60",17,"「不是，而是」成了 AI 口头禅，AI 为何偏爱否定再转折？",{"cover_url":6,"create_time":67,"credits_price":10,"duration":83,"episode_number":5,"favorite_count":10,"guid":84,"id":85,"is_paid":14,"like_count":10,"play_count":10,"podcast_cover_url":15,"podcast_id":8,"podcast_name":16,"title":86},828,"e8939af8d48648e8b0014b932faa46a9",18,"咖啡豆｜全球最畅销的玩具车风火轮，如何让越来越多成年人买单？",{"cover_url":6,"create_time":67,"credits_price":10,"duration":88,"episode_number":5,"favorite_count":10,"guid":89,"id":90,"is_paid":14,"like_count":10,"play_count":10,"podcast_cover_url":15,"podcast_id":8,"podcast_name":16,"title":91},702,"eebd6ed7d26b4aff9227b86cef68899f",19,"耐克中国收回线上运营权，国产香氛品牌押注线香",{"cover_url":6,"create_time":67,"credits_price":10,"duration":93,"episode_number":5,"favorite_count":10,"guid":94,"id":95,"is_paid":14,"like_count":10,"play_count":96,"podcast_cover_url":15,"podcast_id":8,"podcast_name":16,"title":97},917,"48f09107d7d84eeca6bde67fd21149ef",20,41,"安踏集团不断扩张，提供「弹药支持」的安踏主品牌为何增长掉队？",{"cover_url":6,"create_time":99,"credits_price":10,"duration":100,"episode_number":5,"favorite_count":10,"guid":101,"id":102,"is_paid":14,"like_count":10,"play_count":8,"podcast_cover_url":15,"podcast_id":8,"podcast_name":16,"title":103},"2026-08-21T20:49:34+08:00",909,"8de42e24727c46288300886fcd96ef04",120,"咖啡豆｜传统美食广场接连闭店，「大食代们」遇到哪些发展阻碍？",{"cover_url":6,"create_time":105,"credits_price":10,"duration":106,"episode_number":5,"favorite_count":10,"guid":107,"id":108,"is_paid":14,"like_count":10,"play_count":10,"podcast_cover_url":15,"podcast_id":8,"podcast_name":16,"title":109},"2026-08-21T20:49:35+08:00",640,"3d47a9cf9a9b4e5c9390b47555afe697",121,"蓝箭航天完成中国首次陆地火箭回收，宇树科技市值超过 3000 亿",{"cover_url":6,"create_time":105,"credits_price":10,"duration":111,"episode_number":5,"favorite_count":10,"guid":112,"id":113,"is_paid":14,"like_count":10,"play_count":114,"podcast_cover_url":15,"podcast_id":8,"podcast_name":16,"title":115},978,"44066ba9d50f4abc852c2705fb867d84",122,26,"不爱直播带货的欧美消费者，为何在这家平台上大把花钱？",[]]